Online construction-based community On The Tools has announced its Construction Skills Shortage Week initiative aimed at addressing the critical shortage of tradespeople in the UK construction industry.
Set to commence on 15 April, this week-long event seeks to unite the industry, raise awareness, tackle perceptions, and support employers in combating the skills shortage crisis.
During Construction Skills Shortage Week, On The Tools will provide a dedicated resource centre on its website, offering essential information and resources for tradespeople and businesses.
From explainer articles to guide employers through the process of hiring and retaining new entrants to infographics and videos, the resource centre will equip stakeholders with the necessary tools to navigate the challenges posed by the skills shortage.
Through a comprehensive campaign spanning emails, social media, webinars, and traditional media channels, On The Tools aims to raise awareness about the skills shortage and advocate for relevant changes to be made. The campaign will highlight the urgency of the issue, targeting school leavers, industry transfers, and consumers.
Construction Skills Shortage Week also seeks to address perceptions surrounding careers in construction and support employers in onboarding apprentices and new entrants into the industry.
Through demystifying the process for business owners and connecting colleges with small businesses, On The Tools aims to facilitate the recruitment and training of the quarter of a million apprentices needed to address the skills shortage.
