Prostate Cancer UK will extend its close association with senior professional golf in 2018 when the charity joins forces with the Travis Perkins Masters, part of the Staysure Tour, from August 31-September 2.
Prostate Cancer UK has been appointed official charity to the tournament and represents the fourth successive season in which a senior tournament has linked arms with the men’s health charity.
To celebrate 15 years of the Travis Perkins Masters, the opening day of the tournament on Friday, August 31 has been designated ‘Free Friday’ with admission to the course free of charge. However, all charitable donations collected by Prostate Cancer UK volunteers will go to the official charity, who provide a vital role in helping men in the 50+ age group most at risk of developing prostate cancer.
Prostate Cancer UK will also collect donations at strategic points around the Woburn complex during rounds two and three on Saturday, September 1 and Sunday, September 2 when entry is charged at £15 (£10 in advance).
As golfers qualify at age 50 for the Staysure Tour, Prostate Cancer UK is said to be a perfect fit with the senior golfing community. Over 26,000 men are living with, and after, prostate cancer in Scotland, while more than 47,000 men in the UK are diagnosed with prostate cancer each year, making it the most common type of cancer among men.
James Beeby, Director of Fundraising for Prostate Cancer UK said: “We’re proud of our work across the great game of golf and it’s great to continue our work with the European Senior Tour for a fourth successive year.
“The sad fact is, prostate cancer exists in every golf club, but by having a presence at the Travis Perkins Masters, we can help raise awareness and funds to knock this disease out of bounds.
“One man dies from prostate cancer every 45 minutes; it’s the most common cancer in men, but we want to make prostate cancer a disease that the next generation of men do not fear.
“The money raised will fund ground-breaking research to help fight the disease. That will help us provide dedicated support and information to men and their families affected by this disease. We thank the European Senior Tour for their continued support and look forward to a great tournament.”
John Carter, chief executive officer for Travis Perkins, said: “We are delighted that Prostate Cancer UK is the nominated charity partner of the Travis Perkins Masters this year.
Our Keyline brand has supported Prostate Cancer UK for over nine years and has raised a considerable sum of money for the charity but more importantly we have taken an active role in raising men’s health issues amongst our customer, supplier and colleague base across the industry which is still relatively male dominated.”
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