Protective equipment (PPE) and workwear specialist Supertouch is marking its 20th birthday with the opening of a new head office at its distribution centre in Smethwick.
Founded in 1996 by Parvez Akhtar and his family, the firm was originally based in Brentwood, Essex, but made the strategic decision to relocate the entire business to the Midlands to help support its continued growth and expansion.
Commenting on the move and anniversary, Sarah Bridge, managing director at Supertouch, said: “The opening of the new site in Smethwick is as much a celebration of our history as it is our future. PPE and workwear has changed over the last 20 years but the safety needs of our customers remains the same. As one of the largest manufacturers and suppliers of PPE and workwear in the UK, we’re proud of our heritage, our people and our new location in the Midlands.
“With such a rich industrial, scientific and cultural heritage here in the West Midlands, we are incredibly proud to call it our new home. Thanks to the impressive transport network that surrounds us and the continued investment in the area we feel we are well placed to take the business forward.”
The National Distribution Centre (NDC), located in Rabone Park, Smethwick, has more than 60,000ft² of distribution space, and employs over 75 members of staff. The site will become the official headquarters of Supertouch in October of this year.
Supertouch sells a complete range of PPE and Workwear from high-vis to flame-retardant clothing across a number of industries including construction, pharmaceuticals, rail and manufacturing.
The company says Mr Akhtar still has an active role in the business as chairman, together with his two sons who are part of the senior management team.
