Eurodec has seen a 300% growth in sales revenues, doubled sales annually and launched hundreds of new products in the 5 years since it began supplying Roofing Superstore.
Revolutionising its route to market, the company says Eurodec is able to sell its entire product range online and, based on insights from Roofing Superstore, the company has expanded its range with 365 new products.
Founded in 2008, Eurodec is based in Wiltshire, and supplies its GRC promenade tiles and products for the flat roofing market throughout the UK. Promenade tiles were developed primarily to provide a protective pedestrian finish to bituminous waterproofing materials.
The company says it prefers to sell its products through partners in the roofing distribution industry in order to focus on its core business and prior to supplying online via Roofing Superstore, Eurodec’s products were distributed by traditional builders merchants.
However, warehouse constraints meant that merchants were unable to stock the manufacturer’s full range of products and those that were stocked were aimed largely at the commercial market.
Roofing Superstore says Eurodec works solely with it in the eComerce arena and while the company continues to supply some building merchants, its key growth area is online.
Peter Brimble, managing director at Eurodec, commented: “There are certain limitations associated with the traditional route to market, this was especially true for some of our more niche product ranges. Roofing Superstore has revolutionised the market place, enabling us to directly connect with customers seeking those products. With Roofing Superstore, customers are no longer limited to commercial stock in builders merchants but can make an informed selection based on a far greater choice.”
www.eurodec.uk.com
www.roofingsuperstore.co.uk
