A three month competition involving 120 SIG Roofing branches, 500 cafés from across Britain and more than 25,000 public votes, came to a rousing conclusion in London on Tuesday 22nd November, when the Super Sausage Café from Potterspury, Northampton, was declared Britain’s Best Café.
Andrew Wakelin, managing director of SIG Roofing, hosted the presentation lunch at the famous Chiswell Street Brewery, and welcomed everyone on behalf of the company and media supporter RCI magazine.
Andrew offered his thanks and congratulations to all those who played their part in the highly successful competition, which was organised to recognise and celebrate the relationship between the local SIG Roofing branches, its customers, the cafés and the local community – where they all meet to enjoy great food and good company.
Andrew paid tribute to those local cafés who keep their communities and SIG Roofing customers well fed and ready for the day’s work, reflecting on the fact that cafés or coffee houses – as they were originally called – dated back to the start of the 18th century and that despite all the changes in eating and drinking habits over the years, they have continually adapted to the times.
“It’s great to see how cafés are thriving”, he said “suggesting that Cappuccinos and Americanos are now as important to the British as tea and the great British Fry Up. And much to the delight of SIG Roofing customers and staff, the café culture is here to stay.”
He then went on to present the competition’s Regional Winners with their awards, congratulating each for their achievements.
Finally, with tension mounting, the National Winner was announced and the jubilant team from Super Sausage Café stepped up to take their trophy and the prize of a four-night trip to New York City, as Britain’s Best Café.
Reviewing the success of the competition, Janine Brady, SIG Roofing’s marketing manager, paid tribute to the cafés up and down the country that had entered, and to their customers for voting in such large numbers.
“It’s been a real pleasure to hear from so many café owners and their customers. To be able to see first-hand the enthusiasm for what they do and to see the huge diversity of sizes, styles and character of our nation’s cafés. The competition has been a great way to get media attention focussed on the local cafés and the much-loved role they play in their local communities. Thank you to those cafés that entered and well done to you all!”
The full results, including all fourteen regional winners can be found at
www.britainsbestcafe.co.uk
