Positive mental health amongst UK tradespeople will be the focus next week as Selco Builders Warehouse launches a special initiative.
The builders’ merchant is supporting this year’s World Mental Health Day by encouraging customers to take an extra drinks break and check in with their colleagues.
Free hot drinks will be available in all open in-branch Selco cafes from 5 October to 9 October, in the build up to World Mental Health Day on 10 October. The cafes are currently opening on a takeaway only basis due to COVID-19.
The scheme has been set up in response to recent research which shows a third of all tradespeople and construction workers felt most comfortable speaking to their colleagues about mental health issues.
Customers should mention the promotion in the café to claim their free drink.
Carine Jessamine, marketing director at Selco Builders Warehouse, said: “In the build-up to World Mental Health Day, we’re delighted to be offering our customers the chance to grab a free drink, have a quick break and to use the time to check-in with their friends and colleagues.
“Our aim is to raise awareness of mental health issues and to advocate that no one should have to face a problem alone.
“Our cafes remain takeaway only at present so, unfortunately, we can’t have customers sitting in the branch, but the hope is that they will return to their vans or jobs and have conversations.
“The COVID-19 outbreak has had an enormous impact on mental health. We want our customers to know that it’s always good to talk.”
World Mental Health Day, a programme of the World Federation for Mental Health, was observed for the first time on 10 October, 1992.
Stephen Haynes, from mental health charity Mates in Mind, said: “It may often be easier to spot issues in those closest to us, than recognising or acknowledging if we are struggling ourselves.
“Just because help is available, we shouldn’t assume that people will always reach out but we should also, bear in mind that people may be more likely to approach someone closest to them before reaching out for professional help. If you are worried about someone you know, start the conversation.”
Selco’s free drink offer is valid at participating branches during café opening hours only. Only one hot drink per customer is permitted.
